I'm Laura Triptree, a Fractional Marketing Director with over 20 years of commercial marketing experience building and scaling some of the world's best known consumer brands including Dyson, SharkNinja, Bissell, Colart and 20th Century Fox.
I founded Triptree Consultancy Ltd to bring that same strategic and creative expertise to SMEs and founder-led businesses who want to grow but don't need (or want) the cost of a full-time marketing team.
My approach is pragmatic, insight-driven and collaborative. I believe great marketing starts with clarity, by understanding your customer, your category and your commercial goals, and then building the strategy, content and campaigns that connect all three.
Over my career, I’ve led global and local teams across every marketing discipline, from brand and product development to digital growth, PR, influencer and retail activation and delivered measurable results across individual markets with budgets under £100k to global businesses with 50+ markets and £100 m+ budgets.
What sets me apart is the blend of strategic vision and hands-on delivery. I don’t just advise, I integrate into your team, define the roadmap, and help execute it. Whether that’s launching a new product, repositioning your brand, or refining your digital funnel, I focus on outcomes that move the business forward.
I’m passionate about helping ambitious businesses unlock their next stage of growth, and I love working with people who are equally driven by quality, creativity and purpose.
If that sounds like you, let’s talk about how we can grow your business together.