why partner with me
I provide high-level executive marketing experience, advice, strategies, and resources to businesses who want better marketing results without having to hire a full-time marketing director or work with expensive marketing agencies.
I give smaller to mid-sized companies access to experienced, high-level marketing strategy and leadership for either a short or longer-term period of growth or change.
Working with your internal marketing teams or external agencies to achieve your business marketing objectives.
My Approach
A personalised approach to marketing is essential to ensure your business goals are translated into marketing strategies. I will work closely with you to understand your unique needs and develop customised strategies that grow your audience and deliver profitable results.
How it works
The services that I offer will be tailored to your needs delivering flexibility, on a part time or short term basis.
Fees can be billed either by number of days per week/month or by Project. Fees can be an hourly or daily rate, or fixed per Project to meet your requirements
services offered
Campaign Development
Website Design & Optimisation
Website Design & Optimisation
I will help you create targeted 360 campaigns including digital, print media, PR communications and content for paid, owned and earned channels, that reach your target audience, increase brand awareness and drive conversions.
Website Design & Optimisation
Website Design & Optimisation
Website Design & Optimisation
I will work with your e-commerce team to create and optimise a professional, educational and user-friendly website that showcases your brand, product hierarchy and drives conversions.
I will create blog content to drive SEO and reinforce you as experts in your industry.
Content & Video Creation
Website Design & Optimisation
Influencer Marketing & PR
I will partner with creatives to design, storyboard, script and produce educational and engaging content that tells your brand and product's story.
Influencer Marketing & PR
Influencer Marketing & PR
Influencer Marketing & PR
I will recommend and connect you with reputable relevant influencers, write press releases to make relevant for seasonality or product launches and distribute to PR outlets in your industry to create authentic endorsements, promote your brand and reach a wider organic audience.
Analytics & Reporting
Influencer Marketing & PR
Retail Trade Marketing
I will analyse your sales & marketing metrics to provide actionable insights and optimise your campaigns and spend for success to grow revenue and market share. Performance reporting is key.
Retail Trade Marketing
Influencer Marketing & PR
Retail Trade Marketing
I will partner with your sales team to determine channel strategy, optimum range, pricing. Create tools to sell in to retail, assets to ensure online/offline material consistent across all commerce channels for a seamless shopping experience for your customers.
Budget Management
Manage the marketing budget, allocating resources effectively, and ensuring that all programs deliver a positive return on investment.
Team Leadership
Managing the marketing team, setting clear objectives, providing feedback, and mentoring team members to help them achieve their goals.
Stakeholder Engagement
Stakeholder Engagement
Engaging with key stakeholders including Board members, leadership team, customers, partners, agencies and industry influencers, to build relationships and promote the overall brand.